AMAZON HOLIDAY CAMPAIGN
Campaign Imagery: I owned all imagery ideation and creation for North America Stores Holiday campaign. This is one of our largest and most important events of the year and required a large amount of creative planning, cross team collaborations and production oversight. Campaign Assets: Over 2022-2024 I also functioned as Creative Design Lead on this event, overseeing all asset photo and video production as well as leading reviews with senior leadership up to the VP level. This required oversight of thousands of assets through multiple production work streams including agency and internal design production.
